Adelaide rental market in 2026: STR stats and trends

Learn more about how Adelaide short-term rentals performed in FY 2025, travel trends in the region, and what type of properties do well in the market.
Written
January 26, 2026
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Summary
  • Adelaide short-term rentals recorded 72% average occupancy and $211 average daily rate (ADR)
  • Occupancy and prices peak in December, January, and April. Local events and concerts also cause surges, even during off-peak seasons
  • While international tourist numbers dipped slightly by 2%, domestic tourism saw a significant growth with a 17% year-on-year increase
  • Business travel is starting to pick up in Adelaide, with a 23% increase in the first half of 2025
  • Popular accommodation types in Adelaide include: central properties, along with those along the coast or in the suburb with good transit connections. Accommodations with comfortable workspaces and access to fitness amenities also performed well.

Adelaide draws visitors from Australia and around the world with its renowned bar and dining scene, rich cultural experiences, and laid-back beachside lifestyle. Its close proximity to world-class wine regions and scenic hiking trails only adds to its appeal, making it a top destination for holidaymakers.

In the year to December 2024, Adelaide welcomed over 3.93 million visitors, 400,000 from overseas and 3.53 million from within Australia. While international numbers dipped slightly by 2% compared to 2023, domestic tourism saw strong growth with a 17% year-on-year increase.

Curious about the key market trends that shape the performance of short-term rental and Airbnb management in Adelaide? Read on below:

Demand for Adelaide stays is steady year-round

Adelaide averaged 72% occupancy across the 2025 financial year, with bookings staying steady most of the year apart from a slower winter period. A consistent calendar of sporting, music, and cultural events helps drive demand year-round.

Adelaide market occupancy rates (FY24 vs FY25)
Adelaide market occupancy rates (FY24 vs FY25)

Local events cause occupancy and nightly rates to surge, even during off-peak season

Adelaide is home to a stacked list of annual cultural, foodie and sporting events, drawing in travellers frequently from all over Australia. For example, the Gather Round event in 2025 was particularly significant, attracting over 260,000 attendees. 36% of these attendees came from interstate, with visitors spending an average of 4.7 nights in South Australia and generating a record $113.9 million in economic activity.

Renowned international artists frequently stop by the city as part of their Australian tours as well, which homeowners can plan around to boost earnings. Stay ahead by taking a look at Adelaide's 2026 events calendar below.

Year Concerts Annual events
2025 - Peking Duk (Oct)
- Teddy Swims (Oct)
- Fridayz Live with Mariah Carey, Pitbull, Wiz Khalifa (Oct)
- Lenny Kravitz (Nov)
- Metallica (Nov)
- bbno$ (Nov)
- LIV Golf (Feb)
- Adelaide Fringe (Feb - Mar)
- Adelaide Festival (Feb - Mar
- WOMADelaide (Mar)
- AFL Gather Round (Apr)
- Tasting Australia (May)
- DreamBIG Children’s Festival (May)
- Illuminate Adelaide (Jul)
- Adelaide Film Festival (Oct)
- OzAsia Festival (Oct)
- Bp Adelaide Grand Final (Nov)
- Adelaide Rally (Nov)
2026 - Kesha (Feb)
- Leon Thomas (Feb)
- Ed Sheeran (Mar)

Average daily rates (ADRs) peak in December, January, and April

Average ADR was $211, with December and January seeing strong demand driven by school holidays and major events. April also delivers a noticeable spike in rates, thanks to the crowd-pulling AFL Gather Round. These are the two strongest periods for your property in Adelaide.

Adelaide market ADRs (FY24 vs FY25)
Adelaide market ADRs (FY24 vs FY25)

What do top-performing Airbnbs in Adelaide have in common?

  • Convenient location: Properties in central areas, well-connected outer suburbs, or close to the coast perform well. Parking and access to public transport are also key guest considerations for ease and convenience.
  • Dedicated workspace: Adelaide is becoming a hotspot for business travel, with corporate travel spending jumping 23% in the first half of 2025, the fastest growth of any Australian capital. Providing a dedicated work area appeals to this growing number of business travellers.
  • Modern, welcoming style: Clean, contemporary interiors styled with artwork, decor, and soft furnishings create a polished yet inviting feel. Well-styled properties in Sydney can earn up to 2x more than comparable, less-attractively styled properties.
  • Fitness amenities: While not essential, features like a pool or gym are particularly appealing for larger groups (homes) or guests on extended stays (apartments).

Why choose Hometime for short-term rentals in Adelaide?

1. Data-driven insights to determine nightly rates and boost property value

With Hometime’s Airbnb management, you won’t need to worry about doing market research to determine pricing — we’ll do that for you! Our algorithms will fine-tune nightly rates based on current market fluctuations to make sure that we maximise returns while maintaining high occupancy rates, helping you earn more:

Hometime’s data can also provide various insights to increase your property’s value, such as:

  • Which areas in Adelaide are most popular during which times of the year
  • Which amenities the most popular Airbnbs in Adelaide feature
  • What you can add to your short-term rental to increase its booking appeal, leading to an increase in occupancy rates and nightly rates.

2. Top-quality guest communication to help you get great reviews

Hometime is a trusted Airbnb management company in Australia that delivers quality results to both short-term rental owners and Airbnb guests:

  • 1 million+ nights booked across Australia
  • 4.8/5 average guest rating on Airbnb
  • 3,500+ properties managed since 2016

Hometime uses its very own property management software that can do it all — from managing bookings, guest management, and even coordinating Airbnb cleaning services. We also offer a dedicated booking platform for guests to increase your visibility, drive more bookings, and drive rental returns further.

What does Hometime’s Airbnb management in Adelaide include?

Our full-service Airbnb management solutions include:

  • Property onboarding: We’ll help you set up your short-term rental as quickly as we can so you can start getting bookings ASAP.
  • Listing optimisation: Our team constantly works on improving your listing through great content showcasing the best of the property with high-quality professional photos, and creating detailed guides for your guests. This includes Airbnb styling and photography to make your Airbnb stand out and to maximise its appeal.
  • Dynamic pricing strategy: Hometime’s pricing analysts and market experts will help optimise your revenue while increasing occupancy at the same time.
  • Airbnb cleaning services: We'll find the best cleaners in Adelaide for regular cleans and restocking between stays, paid for using the built-in cleaning fee from the booking. No need to pay out of pocket between guest stays.
  • Guest communication and management: We go the extra mile to ensure your guests enjoy every part of their stay, from making the booking, checking in, checking out, and everything in between. This includes taking care of maintenance issues quickly, providing alternatives for late-night arrivals, and even meeting them in person when needed!
  • Property maintenance: Hometime’s local Airbnb experts will sort out all your maintenance needs to make both you and your guests happy. We’ll also do our best to get you the best rates for services in the area due to our close relationships with local businesses.

Ready to see what Hometime can do for you? Leave us your details and we’ll be in touch about your short-term rentals in Adelaide:

Amenities

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